Retain Customers Today. Grow Your Revenue Tomorrow.

A data analysis tool, an automated cluster segmentation solution, a profile builder, an omnichannel campaign planner, and a performance tracker all rolled into one unified platform.

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Transform Data Into Customer Profiles
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Identify Profitable Customer Segments
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Send Omnichannel Messages To Boost Purchases

An intelligent solution for efficient targeting customer engagement revenue growth

Designed for retention and success

With Personar, organizations and individuals can analyze transactional and behavioral data to create customer profiles and target customers on multiple channels.

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Customer Value Analysis

Assess the significance of your customer using the Recency Frequency Monetary (RFM) method.

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Cluster Segmentation

Discover similarities in customers' buying behavior and deliver valuable messages to them.

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Omnichannel Messaging

Connect with the right customers, at the right time, on the channels they engage with the most.

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Reporting

Get a detailed view of your business's performance. Guide budget planning and decision-making.

CUSTOMER PROFILE

Create a Single Source of Truth in Customer Data

Import data from multiple sources. Track user behaviors and get a complete view of your customer interests.

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DATA ANALYSIS & SEGMENTATION

Investigate the Interplay Between Your Brand And Customers

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Go Beyond Customer Data To Effectively Deliver Campaigns

Analyze customer value based on transaction data - Recency (time from the last transaction), Frequency (number of transactions), and Monetary (Total Spent) to boost purchases.

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Develop Your Targeting Strategy

Build valuable targeted segments by combining data from your RFM analysis and customer demographics to deliver the right message. Take your strategy a step further by reviewing the transitions of your target audience and communicating with them at the most crucial moment.

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Optimize The Performance Of Your Strategy

Extract statistical information about your customers and products. Visualize the performance of your campaigns using actionable metrics and facilitate your decision-making process.

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TALK WITH OUR EXPERIENCED CONSULTANTS

There is a better way of retaining customers. Check it out.

Connect with our team to see what Personar can do for your business.

OMNICHANNEL MESSAGING

Build Omnichannel Campaigns Easily

Orchestrate your campaign across channels where customers are more engaged. Deliver more of what your customers love on Viber, SMS, WhatsApp, Email, Push notifications, and Web notifications.

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ABOUT PARALLAX WORKS

We are all about technology and strategy

We are a team of business analysts and software engineers passionate about custom web application development. We aim to help companies transform their digital journey through a carefully planned IT strategy and innovative software development.

Personar is our latest intelligent software, built to retain customers and accelerate business growth.